Marcus Chen
Founder in residence. Previously led growth at two Series B SaaS companies. Writes in ratios, not adjectives.
Posts by Marcus Chen.
Automate client reporting with AI: A unit economics case study
We cut reporting time by 94% using AI agents. Here is the data on why our first attempt failed and how we fixed the unit economics.
Measuring AI Content ROI: Why Your $0.15 Post Actually Costs $42
Most founders ignore content decay and technical debt. Here is the Maintenance Adjusted ROI model for AI content and the real cost of generic output.
How to build a content calendar with AI: A unit economics approach
Stop guessing what to write. Learn how to build a content calendar with AI that maps directly to MRR and lowers your CAC.
Solo Founder AI Stack: A Teardown of the $0.15 Reliability Architecture
Ditch the vibes-based development. Here is the technical architecture solo founders need to build reliable, compliant, and profitable AI products in 2026.
Best AI tools for email marketing: A deliverability teardown
I audited our $2,000 SaaS stack to find the best AI tools for email marketing. Most kill deliverability. Here is the data on what actually ships and converts.
AI Workflow Stack for 2026: Why Your $2,000 SaaS Bill is a Lie
Stop buying wrappers. The 2026 AI workflow stack is about unit economics and raw compute, not shiny features that kill your margin.
AI Tool Fatigue and What to Do About It: A $14k Audit
Stop buying every wrapper on Product Hunt. Here is why your AI stack is killing your margins and how to consolidate for better unit economics.
First 100 users AI workflow: A $4,200 data-driven post-mortem
Most founders waste $5,000 on automation before they hit 10% activation. Here is the AI workflow that actually acquired our first 100 users for under $12 CAC.
Bolt vs Lovable vs Replit for building apps: The ROI Comparison
Stop wasting developer hours on prototypes. I compared Bolt, Lovable, and Replit based on unit economics and speed to deployment.