Marcus Chen
Author

Marcus Chen

Founder in residence. Previously led growth at two Series B SaaS companies. Writes in ratios, not adjectives.

16 published posts

Posts by Marcus Chen.

Charging for AI assisted work: Why your billable hours are a liability
Founder Notes Product

Charging for AI assisted work: Why your billable hours are a liability

If you are still billing by the hour while using LLMs, you are subsidizing your clients with your own margins. Here is how to price for output instead.

Marcus Chen Marcus Chen May 4, 2026 · 6 min read
AI for SEO Content at Scale: Managing the $0.14 Unit Cost of Decay
Founder Notes Product

AI for SEO Content at Scale: Managing the $0.14 Unit Cost of Decay

Stop shipping static AI pages that die in three months. Learn how to build a high-volume SEO engine that automates factual updates and internal linking.

Marcus Chen Marcus Chen May 1, 2026 · 6 min read
ChatGPT vs Claude for Marketing Copy: The $0.12 Unit Economics of Scale
Founder Notes Product

ChatGPT vs Claude for Marketing Copy: The $0.12 Unit Economics of Scale

A data-driven comparison of ChatGPT and Claude for marketing workflows, focusing on edit distance, brand drift, and conversion framework performance.

Marcus Chen Marcus Chen Apr 30, 2026 · 6 min read
AI Workflows for Agency Scale: The Math of Agentic Architectures
Founder Notes

AI Workflows for Agency Scale: The Math of Agentic Architectures

Stop paying for wrappers. Learn how to build custom agentic workflows that protect your margins and scale your agency without bloating your headcount.

Marcus Chen Marcus Chen Apr 29, 2026 · 6 min read
Ship MVP in a Weekend with AI: The $48 Prototype Strategy
Founder Notes Product

Ship MVP in a Weekend with AI: The $48 Prototype Strategy

Stop over-engineering. I built a functional SaaS in 48 hours for under $50 using Claude Code, Groq, and Supabase. Here is the exact stack and cost breakdown.

Marcus Chen Marcus Chen Apr 29, 2026 · 7 min read
AI Ad Copy Generation Workflow: Building a High-ROAS Feedback Loop
Founder Notes Product

AI Ad Copy Generation Workflow: Building a High-ROAS Feedback Loop

Stop copy-pasting prompts. Build a programmatic AI ad copy workflow that connects real-time conversion data to the Meta and Google APIs for actual ROAS growth.

Marcus Chen Marcus Chen Apr 28, 2026 · 6 min read
How to Validate a SaaS Idea Using AI Without Losing Your Shirt
Founder Notes Product

How to Validate a SaaS Idea Using AI Without Losing Your Shirt

Forget validation frameworks that only seek confirmation. Learn how to use AI as an adversarial red team to stress-test your unit economics and margins.

Marcus Chen Marcus Chen Apr 25, 2026 · 7 min read